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Equitas Capital, Inc.


Equitas Capital, Inc. was founded in November 1999 by industry veterans; Bryan Russell and John Hanna in Los Gatos, California. Equitas Capital began by developing business-to-business relationships and was successful in securing strong and profitable referral partners. Through these relationships, Equitas Capital leveraged the transactions to develop sophisticated product and sales training for the future recruits of the company. These proprietary business tools remain as some of the most influential causes of successful recruiting and business acquisition to date.

Equitas Capital, Inc. is one of today’s most innovative mortgage companies, specializing in purchase money and also offers the industries broadest range of lending products. Product, sales, and channel partnership training has been keys to successful growth and company profitability.

Since its incorporation in March 2001, Equitas Capital, Inc. has proved to be as one of the more profound and successful mortgage companies in Northern California. They follow a simple company philosophy to develop financing partnerships with clients by encouraging creative, out-of-the-box thinking. This direction brings together motivated loan officers and high quality lender products, ensuring each transaction is handled independently and with proper representation. Clients working with Equitas Capital, Inc. are confident that they have worked with a team focused on closing each loan specific to their needs and requirements.

Licensed to broker mortgages by the California Department of Real Estate, Equitas Capital, Inc. has established regional presence specific to growing markets. Market areas consist of, but are not limited to, Northern California’s Bay Area, Sacramento region, Monterey Bay, and greater Los Angeles area.

The importance of product diversification, as well as, the leveraging of key lender relationships is best exemplified by the closing ratios and client satisfaction. Product offerings range from traditional institutional lenders, such as Washington Mutual and Wells Fargo to smaller niche lenders who focus on newer product offerings like First Franklin and their 100percent financing programs. They scrutinize any new lenders before adding them to their product list in order to protect their clients from underwriting delays, operational mix-ups and product performance shortfalls. As a quality mortgage broker, their success is predicated on the quality of their products and the matching with the appropriate borrower.

Their policy on Personal Privacy is something they feel very strongly about and they take every possible measure to secure any personal information you share with them.
 

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